Sunday, November 18, 2018

Crafting a Professional Biography for Your Profession

Happy Sunday,
I hope your week has been fulfilling and full of positive vibes. Today I will be discussing the importance of a professional biography. A professional biography is the first impression to potential clients in your business profession. The bio should allow the reader to get a clear idea of who you are, what are your beliefs, and your previous/current experience. The reader of your bio should feel they know a great deal about you when they finish reading and should feel confident that you are the right person for the job to get things done correctly. If you ever second guess yourself when writing your own professional bio, check out 7 of the Best Professional Bio Examples to get a better idea. 

Professional Bio Example
(Contributor, Guest. “13 Knockout Examples of How to Write an Agent Bio.” Inman, Inman, 19 Mar. 2018, www.inman.com/next/13-knockout-examples-of-how-to-write-an-agent-bio/.)

Why are Bio’s Important?
Professional bios are important because they tell a short story about a person that goes beyond the resume. A resume is a quick review of someone where you have to have the correct key terms to stand out to Human Resources. A bio is a resume in detail and can also be seen as a short story that has an introduction, a middle, and an end. The introduce of the bio tells the reviewer where you’ve come from and how you started. The middle includes your goals, accomplishments, aspirations, and beliefs. The ending includes what you offer and what you stand for. The best part about professional bios is that they can be displayed on your website, given out for job opportunities, and used for networking. 

What to Avoid in a Bio?
The most important thing to avoid when writing a bio for yourself is not to write more than you need to and only include the highlights in your life. Details a great to have, but too many details can bore the reader or make them lose interest. The person reading your professional bio is interested you ultimately knowing what you can bring to the table, not what you did in elementary school or what your favorite color is. Avoid any controversial content and remember your bio is selling you as a product would be sold. Get straight to the point to mention things in your bio that will have future/potential clients interested in working with you and confident that you are able to fulfill their needs/wants in a professional manner.

How Long Should Bio’s Be?
A bio should never exceed being longer than one page. If you find your bio being longer than one page, do your best to shorten it. A professional bio is longer than a page increases the chances of the reader losing interest. Look at your professional bio as a resume with details. Resumes are typically one page long, and so should a bio.  Always include your education, accomplishments, and goals to be the meat of the bio and this should allow you as the writer to get straight to the point and no have to exceed the expected one-page limit.

What Information Should Be Included in a Bio?

Include all of your accomplishments and highlights throughout your life in your professional bio. This is your time to shine in a professional manner. Yes, be humble, but also reflect on everything you’ve overcome in life and what you have accomplished that has to lead you into the direction you are in today. Mention any awards you have won, classes you took in undergrad and grad school, and volunteer work you have done that to your professional or that will stand out to the reader. 


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